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The beginnings:
then

now

1992
In 1992, a dental surgery is opened in Ostrhauderfehn together with
its own incorporated, independent dental laboratory called "Hippo
Zahntechnik". The surgery and the laboratory are housed in a building
complex situated on Hauptstrasse 73.
From the start, special emphasis is laid on the service aspect; between
7.00 and 20.00 hours, a total of five members of staff are present to
care for patients – a hitherto novel feature. The surgery is also open
on Wednesday afternoons. The undertaking is quickly successful: only two
weeks after opening, the appointment books are full.
1993
This year sees the launch of another novel feature in East Friesland:
the dental surgery introduces individual preventive treatment on a
private patient basis. This includes a personal programme of dental
hygiene drawn up for every single patient, and professional tooth
cleaning.
The estimates presented for the cost of treatment are no longer referred
to under the term "plan of treatment and charges". Even today, these are
still referred to as "investment offers", because the patient is making
an investment in his or her own health and personal well-being.
The surgery team is expanded to include a second dental surgeon.
1995
The neighbouring plot of land is purchased and a building erected and
opened for private patients. Visiting this surgery is for private
patients like entering a completely different world: patients are
greeted with coffee, tea and cappuccino, and a dress-code is introduced
for all who work at the surgery. .
The "Hippo" dental laboratory is re-named "Dental Design Center".
In this year, the "Zahnmetropole" (Tooth Centre) is also established.
The Zahnmetropole is a shop in which patients can purchase a wide
variety of utensils associated with dental and oral hygiene.
Establishment of the Zahnmetropole is followed by the first radio
commercial broadcast.
At the end of 1995, the dream of opening a private dental clinic with
in-patient ward is born.
1996
The private dental clinic is opened after extensive re-building has
taken place; since this date, the clinic has been run under the name "Fachklinik
für Zahnheilkunde und Implantologie Zentrum für Zahnästhetik GmbH"
(Specialist Clinic for Dental Medicine and Implantology, Centre for
Aesthetic Dental Medicine). Five individual rooms are equipped for
patients. The service for patients is continually improved and expanded.
1999
The clinic exceeds all expectations, so that a further extension
building is required. In addition, the baths in patients' rooms are
refurbished as luxury bathrooms.
2001
The Centre for Aesthetic Dental Medicine aims to offer its patients more
than other institutions: more service, more luxury and more than just
"standard health insurance" treatment. The logical step is taken in
2001: the clinic no longer accepts patients with standard health
insurance cover. Treatment in the "traditional" dental surgery ceases.
Treatment now concentrates completely on the dental clinic and on
private patients.
2002
The Centre for Aesthetic Dental Medicine expands even further. The
dental laboratory also needs more space. Construction starts on a
completely new building bordering on the existing premises.
The term "Zahnwellness®" ("Dental Wellness") is protected under
trademark law for the first time this year, so that from this date
onwards it may be used only by the Centre for Aesthetic Dental Medicine.
2003
A new department commences its activities – the Marketing Department.
The first edition of the in-house journal "Zahnwellness®- aktuell" is
published. It has been published twice-yearly since then and is very
popular amongst patients. Besides up-to-the-date topics associated with
the Centre for Aesthetic Dental Medicine, the reader can find a
multi-facetted mixture of recipes, lifestyle articles, book reviews and
travel reports. At the same time, the Internet homepage is completely
revised and re-launched.
2004
The year 2004 is a big one for ZfZ: it marks the opening ceremony for a
second dental clinic. From this year, the successful concept pursued in
the Ostrhauderfehn clinic is also implemented in Wiesbaden, the capital
city of the federal German state of Hesse. The Wiesbaden clinic is known
under the name of "Fachklinik für Zahnheilkunde und Implantologie
Zentrum für Zahnästhetik Wiesbaden GmbH". As in Ostrhauderfehn, dental
surgeons, qualified dental technicians, anaesthetists, assistants and
dental nurses form a perfect team to satisfy the individual wishes of
patients. The dental clinic also has its own incorporated, in-house
dental laboratory. .
2005
The year 2005 is an equally important one: the specialist clinic opens
its first Diagnostic and Advisory Centre in Hamburg. This is where
consultations are held with patients on the basis of comprehensive
diagnosis. In the course of these consultations, patients may obtain an
overview of the possible forms of treatment available and the extent of
the investment required. Once the patient has decided in favor of a
particular form of treatment, this is conducted in Wiesbaden or
Ostrhauderfehn.
The second Diagnostic and Advisory Centre is opened only a few months
later in Duesseldorf.
2006
The year 2006 sees continual improvement of service for patients as the
major ongoing priority of the clinic. For this reason, there are further
grounds for celebration: the third ZfZ Diagnostic and Advisory Centre is
opened in the federal state capital of Stuttgart. There is no stopping
the unique history of success of the undertaking: there are now Centres
for Aesthetic Dental Medicine at five locations in Germany.
2007
We expand into Europe! At the beginning of the year, the fourth
Diagnostic and Advisory Centre is opened in Zeist (near Amsterdam). Our
success and our unique concept speak for themselves: appointments are
booked out long before the centre is opened. And in November, the next
centre follows in the heart of the Bavarian state capital, Munich, where
we are able to celebrate the opening of our fifth Diagnostic and
Advisory Centre.
2008
The dental surgery Dr. med. dent. Detlef Haak-Rasche in Zurich
becomes contractor of the specialist clinics. He practices the extensive
consultations, including the comprehensive diagnosis. On this basis he
is going to introduce a very individual treatment to each client.
After the consultation the client may decide if he would better likes to get
the proposed treatment in the dental clinic in Wiesbaden or in Ostrhauderfehn in eastern-friesland.
The brand image, "The Leading Dental Clinics of the World®" has been
granted to the speciality of dentistry and implantology by the
responsible Office. This symbol is allowed in almost 30 countries to be used and
published exclusively form ZfZ.
In opposite to other companies, which are collected under similar
slogans or which may use trademarks as a rider, the Clinic for dentistry
and implantology actually is the exclusive owner! Only at ZfZ you are
insured by the know-how” of the leading dental clinics and also you will
obtain the highest quality ever.
Fachklinik für Zahnheilkunde und
Implantologie
Zentrum für Zahnästhetik Wiesbaden GmbH
Telefon: + 49 49 52 95 15 93 0
Mail: info@zfzdent.com |